These are essentially media companies. They have big, significant staff – staff writers, editors, directors, HR departments – and they are big ass companies. With a budget, you could grow a smaller site into a big site fast. But as you’ll see in the examples, you’ll need to have the skills to hire and manage a team. The big sites were founded by people that worked in the media industry – they’re Professionals and know exactly what they are doing.

Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.
The truth is much more complicated. It’s true that affiliate programs can be sources of phantom revenue and off-brand promotion. But managed properly, they can also make up 5-15 percent of online revenue and have an ROI among the highest of any online channel. CMOs are realizing that affiliate marketing can be an important part of their arsenal and are integrating the channel into their overall marketing strategies.

Don’t go too broad — Earlier, we mentioned that a benefit of affiliate marketing is that affiliates get to choose the products they sell. Because affiliates are building out their brands, they shouldn’t cast their nets too wide. There are affiliate opportunities for everything you can think of: technology, fashion, health, fitness, and even dog training. If you’re trying to get into affiliate marketing, try and stay relatively within a certain niche.
Shopify is probably the most popular e-commerce solutions provider out there, but because there are so many products and options, newcomers can easily get confused. If you believe your audience has products to sell and could benefit from Shopify’s products and are able to elucidate the benefits of signing up for Shopify, you can definitely earn some big money with their affiliate program.
Because the site is ranking #1 in Google for this (and probably ranks very well for other related terms), they are probably making great money.  This is probably easily a $100 to $200 a day website.  That's right, I would not be surprised if this site was pulling in $3k to $6k or more each month.  In fact it could be more, but its hard to guess without knowing all the traffic they are receiving.
The topic you choose must have enough depth that you can create a lot of content for it. This is important for building an authoritative site, for search engine optimization, and most importantly, for the end user. If you don't have enough content about a topic, you're not going to be taken very seriously as an authority on the topic and it's unlikely you can convince someone to make a purchase from you. 
Thanks for another great post. Would mind elaborating just a little on, “you also need to be willing to publicly associate yourself with that niche…”. Should every affiliate site therefore have the author’s name and bio on an About page? What if the author is unknown in that field? Is it just a trust issue, that putting your name somewhere on the site gives people comfort that there is a real person on the other side?
Another example of an Amazon Affiliate Website that niched down to long boards. These are like skateboards but longer and meant to cruise, going longer distances than skateboards. It’s a relatively simple website that loads the user with tons of products from the homepage but highlights the lack of comments per review (usually 0 – 2 comments). The typical length of an article is 300-500 words so they are relying on their specific niche for traffic. Not bad for a “.net” domain as they are less common than their popular counterparts “.com”. It’s not the best example, but I’m going for a range.
I’ve actually never even considered affiliate marketing for my blog… You’ve definitely given me some things to think about. I definitely think My blog should be more established (more traffic, followers, etc) before I would want to make that kind of charge… I’m still learning so much, I don’t want to overdo it by taking my blog to another level. Plus since my traffic isn’t super high, it wouldn’t be beneficial to me just yet. Great info Margot!
Hi Gina, thank you for this helpful video. I was looking at the beauty niche as I would like to promote latest make up items but didn’t get far with that as the only closer related one with the 6 gravity was the kabuki make up brush? The other idea for me was to promote manifestation miracle as this book has truly changed my life and in an indirect way also brought me to affilorama. Do you think that might be a better starting point? And how would I call that niche? Any tips are welcome as I am totally new to this :)
Leadpages claims that its affiliate program is not exclusively for affiliate marketers, which is true, but the narrow focus of this niche means that only professionals affiliate marketers will ever be able to earn significant income from the program. Leadpages’s affiliate program does offer quite a lot of different options (webinars, videos, blog posts, free marketing courses, etc.) to send referrals to, which can lead to higher conversion rates if done correctly.
If you try to sell a product that is in low demand then chances are that you are not going to get many sales no matter how hard you try. So it is a good idea to spend a bit of time researching and finding out if a product that you are thinking of promoting is a product that your audience needs. If your site gets decent traffic then you can conduct an online survey and easily get input from your visitors.
The great thing about using a hobby for your niche is your existing familiarity with the topic. This means you’ll spend less time doing research, which makes the writing process less stressful. Trust me, if you pick a niche that you don’t enjoy on some level, the work will be a chore. I learned that lesson when I tried to write dozens of articles about shoes. Never again. 

He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

The other competition, the one we want low, is the competition of the top 10 sites ranking in Google for that keyword. When we say low SERP Competition, it menas we are addressing the strength of the top 10 and thats made up of a series of factors which Spencer mentioned will be addressed in detail in future posts. But to name a few: Title, backlinks to page, and number of links to the ranking page. Hope that helps 🙂


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The other competition, the one we want low, is the competition of the top 10 sites ranking in Google for that keyword. When we say low SERP Competition, it menas we are addressing the strength of the top 10 and thats made up of a series of factors which Spencer mentioned will be addressed in detail in future posts. But to name a few: Title, backlinks to page, and number of links to the ranking page. Hope that helps 🙂
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Finding a niche is one of the most daunting steps in an affiliate marketer’s journey. But it’s a step that can’t be overlooked or rushed through. Finding the right niche is the key to tapping into a strong buyer’s market that’s not saturated with competition. This video will walk you through several proven strategies to help you identify a niche that you can compete in (and win!).

Reviews traditionally do a great job of converting (turning clicks on links into sales on the other end) for you. If you’re going to do a review, you’ll want to include at least one affiliate link to the book in the post. Unless you’re participating in an author’s blog tour or some such, you may want to avoid linking to the author’s various sites and social media pages. It’s up to you, but the fewer things in the post there are to click, the more likely people will click your affiliate links (you can always link to favorite authors in a blogroll list over on your menu).

The presence of strong competition can be a good thing. It can actually show you that you have found a popular and profitable niche. However, it is also important that you do a thorough analysis of your competition’s websites. You may want to create a spreadsheet and log all of the competing websites you can find. You will then need figure out whether or not there is an opportunity to stand out in the crowd. Are you able to rank with your keywords? Is it possible to differentiate yourself and create a unique offer for your potential customers? Here are several signs to look for that help you to decide whether or not you can enter a niche and be successful. That is even if there may already be other sites serving that particular niche.
LearnHowToBecome.org is an education website that provides information to prospective students.  They have a lot of great content and cover just about every type of education field you can think of when it comes to finding out the best college path in a given profession.  A quick look at backlinks shows that they have tons of major educational institutions that they work with, which is a significant portion of their backlinking strategy.  The content is top notch, and the website is specifically designed to keep the users interacting with the comparison grids and searching through the best possible schools for their given topic.

Cost per action/sale methods require that referred visitors do more than visit the advertiser's website before the affiliate receives a commission. The advertiser must convert that visitor first. It is in the best interest of the affiliate to send the most closely targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss are shared between the affiliate and the advertiser.


When using affiliate links, the blogger also has control over where these links appear and how they look. Brands that offer affiliate partnerships typically provide a range of banners and titles for affiliates to use and contact affiliates when they have new creative to promote special offers, events and sales. However, you can also include simple text links on your site and EDMs and direct links in your social media posts.

While your site is still new, it's a good idea to start capitalizing on someone else's audience. Continue focusing on building your own content, but also considering writing content for a few big, high-traffic blogs that are relevant for your niche. By writing content for a bigger site, you are able to get in front of another audience and showcase your expertise on a particular topic. This will eventually lead to more traffic to your site, as well. 


The term niche, when used in the study of business, is used to define a business’s role in a market. Not only does its niche include the environment that a given business operates in, but it also includes the business’s “job” in that environment. A niche may also encompass how the business is monetized, how it interacts with consumers, and also how it interacts with other businesses and influencers within the environment, as well.
He put only very little effort on building this site but it makes him thousands of dollars every year “on autopilot” (=passive income).  I think creating this site took only like a few workweeks in total. We can certainly say it was success. You can take a look at the process how Jay built the site on Wealthy Affiliate live training archive. (I’ll leave a link below.)
10Beasts.com has been a successful affiliate site for the last couple years.  It's been somewhat of a “hot debate” in the internet marketing industry.  The website actually has very little content when compared to some other authority sites.  It has under 20 pages of actual content, but it's believed that because of the strong linking profile, that Google favored the site's content.  It's an extremely unusual site, as most of the link profile consists of scholarship links, which many marketers believe is an overused link building tactic that's ripe for a Google penalty.
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