Thanks Nathalie! And glad to see you came over from AONC 🙂 When done the right way I think affiliate links in context are much less intrusive and offensive than having ads on your sidebar. The average non-tech reader probably wont even know its an affiliate link anyway. So just by doing everything you’ve already been doing, you can switch out links, and probably make a nice side income!
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.
I just received this book in the mail not too long ago, and although I haven't been able to put it down I find the organization a little confusing. I am very new to affiliate marketing. I mean, I know how to use HTML, blog, etc but I am no techie. I can follow directions without a problem, but what I find confusing about the book is that the author goes back and forth with information for individuals who want to become affiliates (and sell other people's products) and individuals who have products to sell (who are considering enlisting affiliates to sell for them) and for a newbie it gets confusing. I admit that even when I was trying to figure out if I should buy the book I couldn't really figure out who it was for. I would rather deal with one side or the other at a time in one book, but not both.
Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you.
It can be published as a book, and other people have already suggested what to include into ‘part 2’. As someone who has been asked by other people wanting to promote my products/serviced, I’d love to read about the merchant’s side of AM, e.g. various software that can be used, how to choose affiliate partners, what to include in the agreement, etc.
Good article! I think there are a lot of hopeful “wannabes” who want to get everything without doing the work. You don’t have to have 10+ years of experience or be the all-knowing guru at the top of the mountain, but you do have to be willing to invest in the effort that is required to be successful. However, I have made good headway into a number of niches by going against the grain. If they say you should post a lot on your current activity, I don’t. I tell my audience why I don’t, I make sure that they understand that I am different. Sometimes, however, to establish trust and rapport with your audience, you do need to offer some kinds of proof or authority. Its very difficult to fake these and its better if you know something about what you’re doing. Once you have more experience, it becomes easier to enter a niche and position yourself as an expert. It’s funny but you tend to get smarter and absorb more information as you move up in the internet marketing world. Thanks for the great information!
Continuing with the recipe blog scenario, I'd be comfortable with that because it has tons of potential to market a variety of products: pots, pans, cooking utensils (like particular measuring spoons or spatulas), kitchen appliances (like handheld mixers or crockpots), specialty foods (recommend a specific oil that is hard to find – link to it at Amazon), aprons, cookbooks, cutlery sets, bakeware – this list goes on and on. I love niches like this that have few limitations on what you can market and tons of potential merchants to partner with. I've already discussed how to make money from a blog once you can confirm there are things you can market.
Prior to confirming this choice, they had chosen to create a site on website/blog design for non-design people, which would have done 10 times better I think. But since this topic caused a bit of an uproar within the comments section, as people argued this was just another website about making money online (or at least overlapped too much), they had to ditch it. Continue Reading >
Taking the financial analysis a stage further, think about the potential profits you can make from each affiliate sale. You’ll have to sell hundreds of low priced items to make a reasonable return, and it may be better to promote premium products where one sale could generate hundreds of dollars. For example, an ebook on cat breeding tips might generate five dollars in commission for each sale. An ebook detailing a profitable gambling system might sell for ten times more and net you much higher commissions.
Just imagine how much you could start investing if you owned or two of these niche sites. The thing is, it’s completely do-able. I have the skills (most people do) to create something like this. I am so freaking pumped to start my next niche website! I’m using these lessons learned to start my keyword research now. I’ll follow up on my progress in the upcoming blog posts. I really hope this helps you as much as it did me. It’s really inspirational to see how others are making additional income online with niche websites!
This is a great example of a top notch review site. They start at the homepage notifying that they make affiliate commissions, but provide top end reviews from independent reviewers. This is great to be honest up front. In addition to being transparent, they also take the content is king strategy. I randomly clicked on their “Top Home Projector” post where they reviewed (and linked) to several high end home theater projectors. Keep in mind that these high priced items produce high commissions. That may explain why they spent the time to write a 5,000 word post on it. This site seems to do everything right in being a prime example of an Amazon Affiliate Website. This site now has over 60 staff members working for it.