Should you attempt to get into the Financial niche? Personally, this isn't a niche that I would consider. Financial niches are extremely competitive, and while they are very lucrative if your site ranks, it's going to cost a lot more time and money to get your site in a place where you are making a consistent income. With that being said, if you are a certified financial expert, or you already have a social media following for financial topics, it may be “easier” to start a site, get backlinks and hit the ground running. If you are strictly going to start a website about student loans, or buying a house – expect there to be lots of competition. I have no doubts that NerdWallet is making over 7 figures per month.
The other monetization method is through the sidebar (and also at the end of every article) is education lead generation. They are probably an affiliate of a number of different schools or other educational lead companies. However, not only are they probably making good money with the site, but they offer great content on the site. They allow users to search by state to find local salaries and much more information. Content is important!
OutdoorGearLab.com is another Amazon Affiliate monster. They get tons of traffic and target many different buyer-intent keywords for purchases that are largely made online. They are more niched down (which I think is a good thing) than a web property like TheWireCutter.com. I would never suggest anyone go out and create another WireCutter because if you are just starting out, you will not have the required budget to compete as in-depth as they do.
JVZoo was founded in 2011 and has since rocketed to near the top as one of the most popular affiliate programs out there. JVZoo is unusual in that there are no upfront costs for either publishers or merchants (advertisers). JVZoo’s income is exclusively from charging fees (to both the merchant and the affiliate) after a sale has been made. It is also unusual in that it pays commissions “instantly” via PayPal rather than once a week/fortnight/month like other affiliate programs.
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.
Second, he's able to attract people who are searching for those particular products in the search engines. If they search for those products they might end up on one of his review pages, where they would read his negative review of the product. The affiliate hopes to make the customer reconsider their decision to buy the product and question what alternatives are available. In fact the affiliate has (quite cleverly) anticipated this response, and placed a number of his high-earning "five star" recommended products at the bottom of the page. Readers of the review can click through to his favorable reviews of these products, or simply go through to the merchant site directly
Market research/networking — When you become an affiliate marketer, you are hoping to establish yourself as a voice of authority in that specific industry or niche. In order to do so, you need to have a good grasp on who you’re talking to. Who are you trying to sell these products to? What kinds of copy or advertisements do they respond to? Do they prefer email marketing over social media marketing, or vice versa? Market research is a part of any advertising strategy.
Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you.
A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.
Cookie stuffing involves placing an affiliate tracking cookie on a website visitor's computer without their knowledge, which will then generate revenue for the person doing the cookie stuffing. This not only generates fraudulent affiliate sales but also has the potential to overwrite other affiliates' cookies, essentially stealing their legitimately earned commissions.
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
Russell Brunson teaches you how to turn leads into qualified subscribers. The strategy then goes into turning those subscribers into buyers and teaches you how to identify hyperactive buyers to build your business around them. This approach allows you to build a business as an affiliate rather than giving away your leads and customers to merchants.