You will notice that this site does try to make some money with Adsense, but the banner ad at the top is an affiliate ad (through Commission Junction) for Fastweb. I just logged into CJ.com to see how much FastWeb pays – its looks like only $0.80 per lead – OUCH! This is really low. This website owner also trys to promote fastweb in the articles – but no Adsense. I think they should be focusing more heavily on Adsense within the content of their articles to increase their income. My guess is that this site earns almost $.80 on average per Adsense click (which is MUCH easier to get than a lead).
SEO is one of the viable and reliable ways to drive traffic to an affiliate website. However, marketing using SEO can be very difficult due to its competitive and technical nature. In this book, Jason McDonald covers breaks down the process of optimizing your website for the search engines in seven steps. It focuses on helping you master the fundamentals and teaches you how build a successful SEO campaign in a practical manner that anyone can understand.
Put your favorite products front and center. The Points Guy as a “Top Cards” section in the main navigational menu that simply lists the top travel credit cards. It doesn’t bring in as much traffic as some of the other content, but it does okay, it’s an easy place for people to find the most important products for people interested in this sort of thing.
Although it differs from spyware, adware often uses the same methods and technologies. Merchants initially were uninformed about adware, what impact it had, and how it could damage their brands. Affiliate marketers became aware of the issue much more quickly, especially because they noticed that adware often overwrites tracking cookies, thus resulting in a decline of commissions. Affiliates not employing adware felt that it was stealing commission from them. Adware often has no valuable purpose and rarely provides any useful content to the user, who is typically unaware that such software is installed on his/her computer.
Hi Jay. Love the examples of profit making websites! For anyone who has been banging their head against a wall trying to make a few bucks, these sites show exactly how it’s done which is crucial when you are starting out. It’s so easy to get overwhelmed checking out lots of other sites that may look great but may not necessarily be making money. I also get those Amazon emails all the time. I think I’ll take a closer look and see if I can find a new niche!
Designing and developing your blog / niche site – When it comes to themes and designing your blog/website, if you want to go big, and get real pro right out of the gate, I suggest you look into the Rainmaker Platform, which is what THIS website is built with. To keep things a little more simple, once you’ve got started with Bluehost, you can visit StudioPress to get your site looking pretty.
I just got finished reading Affiliate Marketing on the Web. Having been in the Internet Marketing business for almost 10 years, I must say that this was one of the best books I've read on Affiliate Marketing from both the merchant's and publisher's side. If you are looking for a book that gives you specific recommendations and pros and cons on which type of affiliate program you are seeking to deploy or participate in, this is the book for you!
Good article! I think there are a lot of hopeful “wannabes” who want to get everything without doing the work. You don’t have to have 10+ years of experience or be the all-knowing guru at the top of the mountain, but you do have to be willing to invest in the effort that is required to be successful. However, I have made good headway into a number of niches by going against the grain. If they say you should post a lot on your current activity, I don’t. I tell my audience why I don’t, I make sure that they understand that I am different. Sometimes, however, to establish trust and rapport with your audience, you do need to offer some kinds of proof or authority. Its very difficult to fake these and its better if you know something about what you’re doing. Once you have more experience, it becomes easier to enter a niche and position yourself as an expert. It’s funny but you tend to get smarter and absorb more information as you move up in the internet marketing world. Thanks for the great information!
To those on the outside, affiliate marketing can seem like a black box. It’s inner workings are mysterious to most marketers and in many companies it’s not treated with the same seriousness as other channels. Some marketers, only familiar with the bad reputation acquired by some industry players in the 2000s, deride it as a source of spam and little more.
This book is written in a question-and-answer format, which makes it especially simple for the affiliate marketing beginner. I found myself nodding right along with the list of questions, presented in the table of contents—it’s comforting to see the questions that you’re asking yourself laid out for you. Now you know that you’re not the only one wondering these things.
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else's products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
Deby Coles writes passionately in her sewing niche at So Sew Easy and also offers advice to small and new bloggers on how to earn money from blogging at Moms Make Money. She created two top 100 sites in her first year. Her monthly income reports make interesting reading and motivate those starting out to follow her suggestions for their own affiliate marketing success. Follow Deby on Twitter at @DebyAtSoSewEasy and Google+.
Generally speaking, we recommend keeping your site focused on one niche. Otherwise you'll confuse your readers and hurt your brand. You're better off with separate sites for separate categories The exception to this might be if you promoted SEO/web hosting/other digital products that would aid people from your primary niche (say, dog training for example) who want to build their own businesses using affiliate marketing. There needs to be some sort of clear connection about how the products and niches relate.
When using affiliate links, the blogger also has control over where these links appear and how they look. Brands that offer affiliate partnerships typically provide a range of banners and titles for affiliates to use and contact affiliates when they have new creative to promote special offers, events and sales. However, you can also include simple text links on your site and EDMs and direct links in your social media posts.
Book review sites have long been a profitable type of site to run. GoodReads was one of the most popular book review sites and Amazon agreed, purchasing it for hundreds of millions of dollars. Kirkus Reviews follows the trend of reviewing every single book out there and each page contains an affiliate link to Amazon. When you choose a product like books, you'll never run out of new products to review!
The second reason – and one that’s just as important – is that finding good niches for affiliate marketing lets you build your brand identity. If you become an affiliate marketer that tries to market everything from guitars to basketballs to barbecue sauce, you have no real identity. Finding a niche and focusing on it lets you become ‘the guitar girl’ or ‘the grilling guy’. It allows you to build a brand, a reputation, and a following. This in turn helps you get the most from your efforts at affiliate marketing.
From just the one keyword, this websites is probably getting close to 20k hits per month. I am sure they are generating just as much traffic from various other keywords as well. When all is said and done, this website could easily be a $10k per month site. Its hard to say – that prediction could be way high or even way low. But I would not be surprised if this site is pulling in $10k or more per month.
Don’t just hope and pray that visitors will buy; setup everything correctly and make it happen! If you think that visitors will click on your affiliate links and buy just because you placed dozens of affiliate links on your website then you are wrong! You need to have a structured plan in place. Affiliate marketing is a business so you will have a much better chance of succeeding if you treat it like one.
In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
This twice-monthly publication is apparently full of "informative articles, a question and answer section, site updates and more." This affiliate will probably use this e-zine either as an additional place to promote affiliate products or to get his readers back to his website by providing snippets of new articles with a "read more" link. By getting readers back to his site he's able to expose them to more promotions.
One way to do that is to open company in a state that is accepted in Amazon affiliate program. I would suggest Delaware LLC company because is simple to open (little to no restrictions to non-residents) and not expensive to run. Maybe you start building site and once you get some traffic, you open company and setup amazon account. In the worst case scenario, you can still sell the site and earn some money that way.
Nick Loper is a veteran affiliate marketer, author, and a lifelong student in the game of business. His latest role is as Chief Side Hustler at SideHustleNation.com, a growing community of part-time business owners. Need a leg-up in getting your biz off the ground but short on time? Grab Nick’s free "Cliff’s Notes"-style guide to the world’s best business books here. Follow Nick on Twitter at @nloper.
In 1994, Tobin launched a beta version of PC Flowers & Gifts on the Internet in cooperation with IBM, who owned half of Prodigy. By 1995 PC Flowers & Gifts had launched a commercial version of the website and had 2,600 affiliate marketing partners on the World Wide Web. Tobin applied for a patent on tracking and affiliate marketing on January 22, 1996, and was issued U.S. Patent number 6,141,666 on Oct 31, 2000. Tobin also received Japanese Patent number 4021941 on Oct 5, 2007, and U.S. Patent number 7,505,913 on Mar 17, 2009, for affiliate marketing and tracking. In July 1998 PC Flowers and Gifts merged with Fingerhut and Federated Department Stores.
I have far better luck when I incorporate affiliate links into the body of a post. For example, if I’m writing about editing tips, I’ll mention that I use Grammarly and include a link like this one so that readers can try it out for themselves. However, you don’t want to be too spammy about this, which is why I think it helps to focus on products that you know and use and think will be of value to your readers.
Interesting anecdote: On one of our “authority sites”…right now, we’ve gone the way of NOT placing ads on the home page, actually. We have images/categories on the first page that people click through to get to the content. Because of this we have an EXTREMELY low bounce rate…everyone who comes to the site (via the primary or exact match KW) has to make another click to get to the area they really want, which will contain ads. I think eventually we’ll blend in just a FEW ad placements above the fold on the main page.
MuscleForLife.com is another successful website. I hate to call it an affiliate website, because really it's a true brand, and probably the truest form of what I'd recommend most people do if they have a niche they are passionate about. Basically, Mike Matthews started a fitness blog because he was passionate about fitness. I'm not sure about his credentials as a fitness mastermind – it's possible he has none. What he did do is write a book on what worked for him, and people followed him. Lots of folks have seen excellent results from following his workout programs, so because of the value he created, he sold lots of books.
LearnHowToBecome.org is an education website that provides information to prospective students. They have a lot of great content and cover just about every type of education field you can think of when it comes to finding out the best college path in a given profession. A quick look at backlinks shows that they have tons of major educational institutions that they work with, which is a significant portion of their backlinking strategy. The content is top notch, and the website is specifically designed to keep the users interacting with the comparison grids and searching through the best possible schools for their given topic.
While any “regular” job requires you to be at work to make money, affiliate marketing offers you the ability to make money while you sleep. By investing an initial amount of time into a campaign, you will see continuous returns on that time as consumers purchase the product over the following days and weeks. You receive money for your work long after you’ve finished it. Even when you’re not in front of your computer, your marketing skills will be earning you a steady flow of income.