Looking over his history, he looks like he's always had an entrepreneurial spirit.  I'm not sure if he wrote his books himself, or had them ghostwritten, but once he had a larger following – he launched his own supplement product line and looks to be doing extremely well selling in his own store, as well as selling on Amazon.com.  Mike has done what most people just starting online business should hope to do – build a brand around themselves, build an audience, and sell them products that they truly want that will make a difference.  If I'm guessing on income numbers, I'm sure this is a multiple seven figure per year business with his supplements.  
Given that I am still in reading and preparation phase, I am mainly interested to overlap my niche with real life interests so I could have motivation to produce content on regular basis. Two that I am highly interested are PC parts and Fitness. I am aware they are too general subjects with lot of sites doing the same, but my idea is to produce constant review on PC parts, Laptops, Mobile devices, Accessories all in different categories, create lists like top5 or 10 under XX budget etc. Similar approach I would use if I I decide to go with Fitness path and divide content training advice, review of fat loss methods, supplementation, nutrition etc. I am aware that this will be a long journey and that it can pass few months before sales start to kick in and that’s the risk I am ready to take. My questions are:
If you've been following me for a while, you probably know that nowadays, everything is about quality – not just from the website, but also the quality of the actual page on the site as well.  You are unlikely to rank well for a competitive keyword with a 1500 word article and lots of links.  Most articles need to be in-depth, and answer every question the user might have about the topic.
This is a great example of a top notch review site. They start at the homepage notifying that they make affiliate commissions, but provide top end reviews from independent reviewers. This is great to be honest up front. In addition to being transparent, they also take the content is king strategy. I randomly clicked on their “Top Home Projector” post where they reviewed (and linked) to several high end home theater projectors. Keep in mind that these high priced items produce high commissions. That may explain why they spent the time to write a 5,000 word post on it. This site seems to do everything right in being a prime example of an Amazon Affiliate Website. This site now has over 60 staff members working for it.
The great thing about using a hobby for your niche is your existing familiarity with the topic. This means you’ll spend less time doing research, which makes the writing process less stressful. Trust me, if you pick a niche that you don’t enjoy on some level, the work will be a chore. I learned that lesson when I tried to write dozens of articles about shoes. Never again.
Thanks for the great info and many examples. If a picture is worth 1000 words, 17 excellent examples are worth gazillions!! BTW, your use of “persona” was 100% correct. While a persona can be fake or deceptive (eg, “she adopted a meek persona every time he was around, but in reality, she was anything but…”), but it in no way implies that person behind it is not real. The more general meaning of the term is any character or personality presented outwardly, as to an audience or the public, and that is precisely how you used the word here.
Previously known as Affiliate Window but now officially referred to as “AWIN” after acquiring Zanox a few years ago, this network claims to work with over 13,000 active advertisers and 100,000 publishers (affiliates). Founded in Germany, AWIN’s merchants primarily hail from Europe (especially Great Britain) although the U.S. network is growing rapidly. AWIN is currently active in 11 countries.
Market research/networking — When you become an affiliate marketer, you are hoping to establish yourself as a voice of authority in that specific industry or niche. In order to do so, you need to have a good grasp on who you’re talking to. Who are you trying to sell these products to? What kinds of copy or advertisements do they respond to? Do they prefer email marketing over social media marketing, or vice versa? Market research is a part of any advertising strategy.  

Google Adwords can be used to drive targeted traffic to a sales page. You simply make an ad in your adwords account then use your affiliate link in the target page URL of the ad. Obviously, you will have to continuously measure the conversions and see if the campaign cost is less than the campaign profit in order to keep the campaign running but I am sure you get the idea.
The general idea of affiliate marketing is simple, but it does require a certain level of learning and experience to master it. You can literally start signing up for various affiliate accounts and start promoting them in blog posts, in email and on social media (be sure to read the fine print though because some programs don’t allow all methods of promotion). But if you really want to start affiliate marketing the right way, I suggest you listen to a professional.

In 2006, the most active sectors for affiliate marketing were the adult gambling, retail industries and file-sharing services.[17]:149–150 The three sectors expected to experience the greatest growth are the mobile phone, finance, and travel sectors.[17] Soon after these sectors came the entertainment (particularly gaming) and Internet-related services (particularly broadband) sectors. Also several of the affiliate solution providers expect to see increased interest from business-to-business marketers and advertisers in using affiliate marketing as part of their mix.[17]:149–150

With that said, affiliate marketing is NOT a get-rich-quick strategy. Just like any other type of business, it will take time and effort to grow. The average affiliate marketer doesn’t really start to turn a major profit for months, or even more than a year, and by that point many have already given up. Knowing that it takes time to become profitable is important for tempering early expectations, but it’s also vital that you take the time to learn some of the best ways to reach your true earnings potential.
Affiliates work to introduce their visitors to the merchant’s brand. They might write a post about a new product or promotion on the merchant’s site, feature banner ads on their site that drive people to the merchant’s site, or offer visitors a special coupon code. If people come from that affiliate’s site and make a purchase, that affiliate gets paid.
Some bloggers are uncomfortable with the idea of including advertising on their site, especially if that advertising doesn’t bring a significant return, and affiliate marketing isn’t for them. However, even if you’re comfortable with including advertising on your site, for the vast majority of book bloggers, affiliate marketing is never going to be a large, reliable source of revenue. As in, the chances of being able to quit your day job and live off your earnings are slim to none. However, if you have the attitude that you might receive the occasional small bonus in your bank account, then go for it! Your earnings might even get you a lil’ somethin’ special next time you visit the bookshop.
By quite a large margin Amazon has the largest affiliate marketing program out there, with products from more than 1.5 million sellers. Amazon has the most easy-to-use technology of all the affiliate programs I will be reviewing today. Beginners to affiliate marketing with even the most limited technical expertise will have no problems in getting up and running with the Amazon associates program, while more experienced marketers can create custom tools and websites with the APIs and advanced implementations available to them. The great thing about Amazon is that anything from kids toys to laptops can generate sales if they are purchased through any Amazon affiliate link.
Affiliates work to introduce their visitors to the merchant’s brand. They might write a post about a new product or promotion on the merchant’s site, feature banner ads on their site that drive people to the merchant’s site, or offer visitors a special coupon code. If people come from that affiliate’s site and make a purchase, that affiliate gets paid.
It offers a modern, real-world, step-by-step guide to researching, launching, managing, and optimizing a successful affiliate marketing program. It covers social media, creating policies, working with feeds, coupons, widgets, and video, creating compelling content, handling partners who are not meeting goals, and much more. ‘Affiliate Program Management: An Hour a Day’ is the do-it-yourself guide to planning and maintaining a successful affiliate program.
SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
LinkConnector imposes a very rigorous and lengthy screening process, so you’ll need to prove that you have a high-quality website and established audience before being accepted. Despite its somewhat schizophrenic approach, LinkConnector does have some very happy long-term affiliates. And their “naked links” allow for direct connection to the merchant website without having to be rerouted via LinkConnector, which will give your website an SEO boost.
Finding an affiliate program does not have to be as difficult as it sounds. In just a little bit, we’re going to discuss a few of the best affiliate marketing programs as deemed by popular use. A few general ideas to remember, however, are to look at a multitude of options and read testimonials on other individuals’ experiences. As affiliate marketers, you’re all similarly motivated, and listening to what other affiliates have to say about a program or network can help deter you from an unsuccessful or even fraudulent situation.
Hi, Jamie! Very good list. I needed something like this for 2018 so that I know what to target in the future blogs I create. As for now, I’m comfortable using SiteGround affiliate network and it’s pretty good actually. Their hosting service is pretty much the best considered its price. I’ve tried others but SiteGround stands out. I’ll also try new affiliate networks, something from the list you have just provided. I think Amazon is too saturated at the moment, and I need a better network. 2018 will be interesting indeed.
Report and try again — One important aspect of being an affiliate marketer is looking back at your successes and failures to determine where to go in the future. If a certain product didn’t do as well as you’d expected, make note on that so you can properly analyze what went wrong. Was it the way you advertised? The product itself? The times you posted? Current events, such as the recall of a similar product? Any number of these could play a role in the success of your sales, but you won’t know which unless you analyze the data you’ve collected over time.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
The implementation of affiliate marketing on the internet relies heavily on various techniques built into the design of many web-pages and websites, and the use of calls to external domains to track user actions (click tracking, Ad Sense) and to serve up content (advertising) to the user. Most of this activity adds time[citation needed] and is generally a nuisance to the casual web-surfer and is seen as visual clutter.[citation needed] Various countermeasures have evolved over time to prevent or eliminate the appearance of advertising when a web-page is rendered. Third party programs (Ad-Aware, Adblock Plus, Spybot, pop-up blockers, etc.) and particularly, the use of a comprehensive HOSTS file can effectively eliminate the visual clutter and the extra time and bandwidth needed to render many web pages. The use of specific entries in the HOSTS file to block these well-known and persistent marketing and click-tracking domains can also aid in reducing a system's exposure to malware by preventing the content of infected advertising or tracking servers to reach a user's web-browser.[citation needed]
What do you think about when you hear the phrase, “most profitable niches“? Surely you’re thinking about products with a high-value price tag, right? So that’s why we have included the category, expensive hobbies in our list, and not just any hobbies in general. These are hobbies that can involve golfing or even flying drones – where the equipment are pretty pricey, and so your take-home commission will make you smile from ear to ear.
Always disclose your affiliate relationship. Most visitors will probably understand that graphic ads will lead to your getting paid, but if you write a review or use an in-text link as a recommendation, you want your readers to know that may lead to compensation as well. This ensures you retain transparency and trust with your readers, but also, it's required by the FTC's endorsement rules.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
I just received this book in the mail not too long ago, and although I haven't been able to put it down I find the organization a little confusing. I am very new to affiliate marketing. I mean, I know how to use HTML, blog, etc but I am no techie. I can follow directions without a problem, but what I find confusing about the book is that the author goes back and forth with information for individuals who want to become affiliates (and sell other people's products) and individuals who have products to sell (who are considering enlisting affiliates to sell for them) and for a newbie it gets confusing. I admit that even when I was trying to figure out if I should buy the book I couldn't really figure out who it was for. I would rather deal with one side or the other at a time in one book, but not both.
I think one of the most important things bloggers need to do to get affiliate sales is to make sure they have great photos for what they are selling/promoting. Good writing is important but most people are attracted to the visual aspect of what they’re reading. My posts with more photos do so much better than the posts that don’t have as many. Your audience needs to see what the product actually looks like. Many people are lazy and may not always click on the text link.
For example, the content on Super Weddings is useful whether you're organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they're looking for. This, of course, is also very good for SEO. 
This is Simon, thank you for your post, it is very helpful for me. However, we are a lighting company, and we are plan to try the Affiliate Website to increase our sale. But it seem that there are many different Affiliate website to be chose and some of them also need pay some fee to begin, so as we just begin to do this, which website is your recommend ?
The Wirecutter.com and TheSweetHome.com were sold a couple years back to the New York Times.  They were both Amazon Affiliate sites, and that's where most of their revenue came from then, and still comes from today.  When the sites were purchased, TheSweetHome.com was redirected to TheWireCutter.com as both sites had very similar content structures.  The WireCutter dominates organic search results for a lot of buyer-intent keywords, and is also a “verified expert reviewer” by Amazon.  The site gets huge amounts of organic traffic, and has gained massively in popularity and search positioning once it was purchase by the New York Times.   

I love this piece of content because it’s not content as we think of it in any traditional sense, although seasoned link builders will probably recognize the angle here: creating a hyper useful tool that’s going to do very well in the context of a content marketing campaign. What makes this one of their top pieces of content, however, is that it also targets a very good keyword.
generic keywords tend to have high search volumes, but they also tend to have high competition or low buyer intent. They're good to target as part of your overall strategy (just don't try to compete on PPC campaigns). Long-tail keywords, like "Fat loss for mothers" are generally more specific, have higher buyer intent and could be effective drivers of traffic to your site. =) They should be the primary focus for your SEO and marketing.
The thing I like the most about the site is the way it feels.  All of the Amazon affiliate links are extremely well integrated, and they've done some custom design work to make some of their images feel interactive.  Another trend here is that the owners of this site, own similar sites in several other niches.  You can tell which sites are owned by the owners of this site when you look at the bottom of the site and notice that they link internally to their other web properties.  This is becoming a popular trend, with the folks over at DigitalMarketer.com doing the same thing with some of their projects, like SurvivalLife.com and DIYReady.com.  It's hard to estimate the total revenue for this site, but because the call-to-actions on the site are so good, it would not surprise me if this site was doing over 70K per month in Amazon Affiliate income every month.
Creating a unique tracking ID for an Amazon link is easy. Simply log in to your Amazon affiliate dashboard, click “Account Settings” at the very top on the right, then click “Manage Tracking IDs”. From there you can make a new tracking ID so you can track which web page/campaign sold what.  You can learn more about using Amazon’s Tracking IDs here.
For example, if I talk about how cool a product is, and then you find out that I’m an affiliate for them, wouldn’t you as a conscientious observer become skeptical as to whether my information is biased, if perhaps I’m only saying how cool something is because I can get paid for it? Wouldn’t that make you question my integrity with other things I say as well? 
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