Do you have zero interest in an expensive mountain bike the company you are an affiliate of sells? Well, you probably don’t want to feature it on your blog, as it is extremely difficult to persuade readers (or anyone for that matter) that they should buy something you wouldn’t be caught spending a single penny on. When you are passionate about a product or–at the very least–interested in learning more about it, this will come through to your readers, engage them and better coax them to buy
Many affiliate programs run with last-click attribution, where the affiliate receiving the last click before the sale gets 100% credit for the conversion. This is changing. With affiliate platforms providing new attribution models and reporting features, you are able to see a full-funnel, cross-channel view of how individual marketing tactics are working together. For example, you might see that a paid social campaign generated the first click, Affiliate X got click 2, and Affiliate Y got the last click. With this full picture, you can structure your affiliate commissions so that Affiliate X gets a percentage of the credit for the sale, even though they didn’t get the last click.
As you become comfortable with the affiliate marketing process, you can consider both specialized (e.g. fly fishing) and broad (e.g. weight loss) niches. Don’t forget to track your marketing metrics! They are usually provided by your merchant and/or affiliate network. This way you'll be able to know which products your audience are responding to and which ones aren't generating any profits for your business. This is especially important if you are investing into paid advertising to drive traffic and promote products as an affiliate...
The topic you choose must have enough depth that you can create a lot of content for it. This is important for building an authoritative site, for search engine optimization, and most importantly, for the end user. If you don't have enough content about a topic, you're not going to be taken very seriously as an authority on the topic and it's unlikely you can convince someone to make a purchase from you.
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.
You only have to look at some of the most popular videos on Instagram, Facebook, and YouTube to know just how much people love animals. It is difficult to get through the day without coming across at least one cute cat or dog video. And people just love their pets! They treat them like part of the family, and even when it comes to shopping for their pets – they really do know how to spend!
When you’re in the Top 100, they’re going to be more general. Google and YouTube appeal to just about everybody. As you get further down the list, and especially when you get to the second or third page, you’ll notice that they become more and more a niche and they start appealing to certain groups. Fandango is about movies. E! Online is about entertainment. Poll Daddy is a place for polls. Drudge Report is about politics. As you go down the list, you can find more and more niche sites and that’s a place that you can go to get inspiration for your niche. Obviously like I said, you’re not going to copy these sites because these are massive multimillion dollar sites. What they help you do is come up with topic ideas.
We are all influenced by fashion in some sort of way. Even for those of us who claim, “I’m not into fashion“. Something or someone must have influenced you to wear what you are wearing right now. Let’s face it – the fashion industry is always going to dominate. We are always going to be teased by the latest and most trending clothing gear and accessories on the market.
How To Start 3 Different Online Businesses With Just 1 Idea: Sell Products, Start a Blog & Create Passive Income (Making Money Online, Entrepreneurship & small business, business marketing), this book provides readers with a great concept. Creating 1 business can offer you three different income streams. Online you can do 3 things to make money; sell products, sell services, and collect commissions. If you are smart you will capitalize on all 3. This book will show you how to do that for $9.99.
TheAthleticBuild.com is a website that's covers a number of different fitness topics. It's probably safe to say that most of their content is geared towards men, and most of their revenue comes from either Amazon or their affiliate programs. Based on the looks of the site, they have a few supplement reviews that are probably affiliate programs where they get paid a portion of each sale that a buyer makes. Some of these affiliate programs have higher returns than other programs, but there are some right vs. wrong decisions you'll have to work through yourself if you are endorsing certain types of nutritional products, especially if you don't take them yourself.
The great thing about using a hobby for your niche is your existing familiarity with the topic. This means you’ll spend less time doing research, which makes the writing process less stressful. Trust me, if you pick a niche that you don’t enjoy on some level, the work will be a chore. I learned that lesson when I tried to write dozens of articles about shoes. Never again.
LearnHowToBecome.org is an education website that provides information to prospective students. They have a lot of great content and cover just about every type of education field you can think of when it comes to finding out the best college path in a given profession. A quick look at backlinks shows that they have tons of major educational institutions that they work with, which is a significant portion of their backlinking strategy. The content is top notch, and the website is specifically designed to keep the users interacting with the comparison grids and searching through the best possible schools for their given topic.
The presence of strong competition can be a good thing. It can actually show you that you have found a popular and profitable niche. However, it is also important that you do a thorough analysis of your competition’s websites. You may want to create a spreadsheet and log all of the competing websites you can find. You will then need figure out whether or not there is an opportunity to stand out in the crowd. Are you able to rank with your keywords? Is it possible to differentiate yourself and create a unique offer for your potential customers? Here are several signs to look for that help you to decide whether or not you can enter a niche and be successful. That is even if there may already be other sites serving that particular niche.
Flexoffers is another huge affiliate marketing network. They pay you (the affiliate) a lot faster than others in the industry. It has more than 10 years of experience in the field. While they do not offer anything that is neither groundbreaking nor revolutionary, they do provide a solid array of tools and features that will surely aid you in your campaigns. In addition to the fast payouts, Flexoffers lets you choose from thousands of affiliate programs to promote, offers various content delivery formats, and more.
For the publisher, FlexOffers provides benefits such as a detailed dashboard that visualizes the success of various campaigns. The platform generates reports that update within the hour and offers news updates on what’s happening in the platform. It claims to add nearly 50 new advertiser programs per day, meaning affiliates are never running stale on options to generate income.
Hi John! "Flow" refers to the way visitors move through a website. Assuming they don't hit the back button or close their browser, where do they go next? A skilled marketer guides them closer and closer to a sale--for example, from the helpful article they found on Google, to a review of an affiliate product, and finally to their affiliate link. Every part of your site should be designed to make new visitors flow closer and closer toward buying your affiliate products.
This is an interesting style review website that reads more like a magazine than a review site. This definitely helps give it some more credit than throwing a up a bunch of products and hoping people read them. It’s interesting that it takes a different approach, rather than writing long content, it focuses on a clean layout and video reviews to show people the product they’re testing, racking in 2.3 million monthly viewers. This is incredibly valuable for people willing to buy, but want to see the product in a video demo before purchasing. Now compare this site to what the site looked like in 2008 (here).
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else's products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
This site is an example of what many sites are doing these days. They are “niched down” into brackets of certain products, and creating an online multimedia experience in the form of an online magazine style site. There's lots of large pictures, some videos, and it looks like a true media property. Chances are that you'd need to hire a designer to get a similar look and feel for your own website if you were to attempt it. From a revenue perspective, this site is more than likely doing more than six figures in total revenue if I had to take a guess, just based on their organic traffic numbers.
Your first step is to head over to Quantcast.com. Quantcast has a great list of, basically, the most popular sites online. This is an awesome place to go when you’re in the brainstorming phase. Head over to Quantcast, scroll down, and click on the Browse Rankings link that’s right below the search field. What you want to do is, really, just look down the list and just see what is doing well online. Obviously, these are going to be a lot of household names, a lot of huge sites like Pinterest, Wikipedia, LinkedIn, and things like that. You’re not really trying to emulate these sites; you’re just looking at what people these sites tend to target.
While I'd still recommend that you go after a niche that has the potential to be the most profitable, you also need to be willing to publicly associate yourself with that niche and do whatever it takes to bring value add. You will need to become an authority – to fill some void or need – in that niche. Choose a topic you can push through The Dip on without losing interest. And typically, that means choosing a niche that surrounds a topic you truly enjoy. What are your current hobbies? What topic would you love to learn more about and immerse yourself in?
I couldn’t agree more on the advice on providing long-form content. In fact, most of modules we created are probably still longer than the ones found on AuthorityHackers, and 8000-words is considered normal. With the difference being that since they are technical in nature, they probably take 1.5 more times to create than a regular post written in English. :)
This is real informatic information. I found this one real meaningful, wow! you truly showing the way affiliate works. I agree ad monetize can be passive income theme while affiliate can be our primary hope…I read so many articles but feels like something is hidden..but found this one real insidefull. This is showing us how our 100 bug can be harvested from from small sources. Because newbies might want to give up blogging as they are not going to earn because they thought it’s one shot income source. Thanks Sean it will really encourage every new entrepreneurs.
On your path to become an affiliate marketer, it isn’t always going to be an easy job. A lot of time and hard work must be dedicated to promoting relevant offers and helping the targeted audience. Some of the pros, however, are never having to create products, just drive the traffic to someone else’s products and earn money while not worrying about any customer support.
Internet Retailer Top 500 merchant, JanSport, partnered with Rakuten Marketing on a series of cross-channel marketing campaigns promoting the launch of its Disney Collection, which features popular Disney characters on JanSport apparel and accessories. The campaigns, executed across search, display and affiliate strategies, leveraged valuable consumer data and insights to focus on shoppers who expressed the most interest in Disney themed products.
There are lots of affiliate site owners online, but very few of them can make a substantial monthly income from their business. This is due to lack of marketing skills and their personal experiences. Placing just a few affiliate links or banners in their sites can’t make a good money. Follow the expert ideas from the following best books for affiliate marketing and start maximizing your online income quickly. I have selected the 10 best books for 2018 to successfully set up your successful affiliate business or to improve it if you have already existing one.
Paid traffic refers to media buyers who purchase traffic from an existing site or ad network and attempts more or less an arbitrage play. The value add for the media buyers in this equation is the initial creative and also any additional pre-sell landing pages that will increase the conversion rate. If the revenue generated is greater than what you paid in traffic costs, then you're ROI positive.
Thank you so much! You've been an inspiration throughout. The way you wrote about TIWIB, and how they drive insane traffic from social media is mind blowing. I am amazed that even going viral on a social site like pinterest for one day can build our brand identity huge. Am I correct? Now I need to get going with my first affiliate site, come up with a unique idea and learn how to drive traffic from each source. I feel Adsense is not so rewarding.
Thanks for a nice job. I am currently promoting some of the affiliate programs listed here and making a few dollars from them. But I must say that making money from affiliate programs is not rocket science; it requires hard work and perseverance. Affiliate marketing keeps evolving daily and any serious affiliate should be ready to change tactics and invest time and money in order to beat the competition.
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.
An affiliate agreement is when a company or an individual agrees to pay you for successful referrals. For example, Amazon has a massive affiliates program where they pay you a percentage of the sales you generate using their affiliate links. Affiliate marketing is everywhere these days. In fact, we’re able to offer our own Blogging Mentorship Program for free because Bluehost sends us money for every customer we refer.