Thanks for the great info and many examples. If a picture is worth 1000 words, 17 excellent examples are worth gazillions!! BTW, your use of “persona” was 100% correct. While a persona can be fake or deceptive (eg, “she adopted a meek persona every time he was around, but in reality, she was anything but…”), but it in no way implies that person behind it is not real. The more general meaning of the term is any character or personality presented outwardly, as to an audience or the public, and that is precisely how you used the word here.
The most popular gadgets at the moment always seem to revolve around the mobile phone. Even though a gadget may be trending today, then gone the following month – another invention always pops up to take its place. Manufacturing companies are always looking for ways to improve current designs or come up with completely new ideas to make our lives that much better.

Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.
Wow! Thank you for such a complete description of affiliate marketing. I just started casually blogging a few months ago and your post gives me a great view into just how much work is involved if I’m going to successfully monetize my blog. I just shared a short post titled “A Blogger’s Nightmare – 0 Active Users” commenting on having blog traffic…I definitely see that there’s a lot more involved! Thanks again.
According to HowStuffWorks, “Affiliate programs, also called associate programs, are arrangements in which an online merchant website pays affiliate websites a commission to send it traffic. These affiliate websites post links to the merchant site and are paid according to a particular agreement. This agreement is usually based on the number of people the affiliate sends to the merchant's site or the number of people they send who buy something or perform some other action.
You can choose multiple products to promote. There's no hard number -- but when you only have a little bit of traffic, you're best focusing on 1-3 products. As your traffic grows and you get more customers and more email subscribers, you can diversify more. It really depends on how your offers are received. So when you add new products, keep checking your analytics.
Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you. 

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And what about joining another company's affiliate program? It's all about extra revenue. Think about your customers' needs: What other products or services would interest your site visitors? Join those affiliate programs. Affiliate programs can increase your sales with no upfront cost to you. It just takes a little time to plan your strategy and select the partners that will have the greatest impact on your business.
Number of estimated visitors: This data is just an estimate. I used the SEMRush Report and Similar Web for this stat. The estimated numbers of visitors varies A LOT. Take these numbers with a grain of salt. This post isn’t about the accuracy of the estimates or how SEMRush or Similar Web make the estimates. The estimates can give you a general idea about the scope and magnitude of the traffic, NOT the exact number.
The concept of affiliate marketing on the Internet was conceived of, put into practice and patented by William J. Tobin, the founder of PC Flowers & Gifts. Launched on the Prodigy Network in 1989, PC Flowers & Gifts remained on the service until 1996. By 1993, PC Flowers & Gifts generated sales in excess of $6 million per year on the Prodigy service. In 1998, PC Flowers and Gifts developed the business model of paying a commission on sales to the Prodigy Network.[4][5]
Carly also published an all-encompassing Pinterest Strategies eBook for bloggers who wish to see big results and gain traffic from Pinterest. Affiliate marketing will only work when you have some traffic to your blog. So if you have yet to cross that threshold, I highly recommend Carly’s affordable resource. She used this strategy to grow her blog traffic to 200,000 visitors per month from Pinterest alone!
Hi Jay. Love the examples of profit making websites! For anyone who has been banging their head against a wall trying to make a few bucks, these sites show exactly how it’s done which is crucial when you are starting out. It’s so easy to get overwhelmed checking out lots of other sites that may look great but may not necessarily be making money. I also get those Amazon emails all the time. I think I’ll take a closer look and see if I can find a new niche!
I’ve already tried and discarded some of these on the list. Others I haven`’t heard of, so I’ll look into them. I’ve been with Amazon for about 3 years now, but am still to get a payment. I got a message from them only today saying I didn’t make enough (even with the bits and pieces that have been collecting in my account over the years) to be paid this month either…
Websites and services based on Web 2.0 concepts—blogging and interactive online communities, for example—have impacted the affiliate marketing world as well. These platforms allow improved communication between merchants and affiliates. Web 2.0 platforms have also opened affiliate marketing channels to personal bloggers, writers, and independent website owners. Contextual ads allow publishers with lower levels of web traffic to place affiliate ads on websites.[citation needed]
If you feel like this is not working out, this is not something you’re interested in or not something you want to be involved in, you can go back to Qauntcast, look at another site, and see what that broad niche is, and then repeat the process. You can also do the same thing at Yahoo! Answers, which is like an old-school version of Quora, but they actually have a lot of good questions that are asked there that can lead you into smaller niches. Just Google ‘Yahoo! Answers’, click on the first result. Then you want to type in the same keyword you used at Quora in Yahoo! Answers and click on Search Answers. Under the search result, you want to choose Most Answers. Of course, there’s going to be some questions in here that don’t really make sense for your niche, but there’ll be some gems in here too. For example we have this: What are your 10 must visit travel destinations around the world? That could be a blog topic right there. You could create a blog about travel destinations that you should visit before you die. You cover the most popular ones or some maybe that are great but not as well known. What was your most memorable beach or seaside vacation? You could create a blog about the greatest beach or seaside destinations in the world.
Because of the budget they have, this site has the capacity to purchase products and pay independent reviewers to review each product and take pictures for their article.  Many of their articles are extensively researched, and it's not uncommon to see some of their articles with more than 7,000 words on a topic.  This is one of the biggest examples of a successful Amazon niche website, and based on the estimated traffic, they are more than likely earning hundreds of thousands of dollars per month, if not millions – a far cry from my recent FBA venture and business sale.
To refresh your knowledge you might remember that context ads earn you money for each person who visits your site and clicks on the ads. The ad network automatically generates the ads and you insert them into your site just by copying a small piece of code. The biggest context ad network is Google AdSense, so a lot of people (including us!) will use the word "AdSense" when they're really talking about "context ads" in general. 

While the traffic estimates are lower than some of the other sites on this list, people in the baby gear niche are an important customer base because they definitely purchase products.  This is a big industry and I would guess that the conversion rate for this site is slightly higher than OutDoorGearLab.com.  Typically when someone researches a baby product, they are typically looking to buy that baby product.  If someone is researching a tent, they may just be looking around at different options that they can compare for their next camping trip – not necessarily to buy that tent.  Most of their traffic is organic, and continuing the trend of well ranked long form content, their top post is 8,800 words long (which is a beast of an article).  If I had to take a guess at revenue, it would probably be north of 30k per month for this site based on traffic.


This Affiliate Marketing Website was built as a live case study within Wealthy Affiliate over a 4 week period.  Members were able to watch every single step I took while building the site. From keyword research to showing profits – every step was shown live and recorded. If you’re a member of Wealthy Affiliate, you can watch the entire case study from start to finish.  Here’s a post that outlines the entire case study.
It can mean sharing it on your social media profiles. It can mean including a few articles or video in your weekly newsletter that relate to your products. It can mean going on internet forums and replying to individuals whose questions you know how to answer. It can mean writing a guest post that gets your name and website name onto another person’s site, expanding your reach to their network as well.

This is real informatic information. I found this one real meaningful, wow! you truly showing the way affiliate works. I agree ad monetize can be passive income theme while affiliate can be our primary hope…I read so many articles but feels like something is hidden..but found this one real insidefull. This is showing us how our 100 bug can be harvested from from small sources. Because newbies might want to give up blogging as they are not going to earn because they thought it’s one shot income source. Thanks Sean it will really encourage every new entrepreneurs.
JVZoo’s strength is that it allows experienced marketers to gain access to product launches and a huge range of online courses while setting up sales funnels and customized landing pages. It’s definitely not for someone who wants to monetize a blog or earn money by having users click through and buy physical products. If you’ve carved out a strong presence online in the marketing space, JVZoo might be a perfect fit.
With 2.1 million organic search hits per month, this site rivals some of the bigger media publications in the health and fitness niche.  They also appear to a broad mass of individuals instead of just bodybuilders or professional weightlifters.  Greatist.com articles feature content on food, basic fitness, strength training, marathons and more.  It's not as niched down as other health sites, but it doesn't pretend to be an expert in a specific niche.  Rather, they recruit experts in the industry to write for them about specific topics.  The sheer traffic volume alone that Greatist.com takes on each month leads me to estimate that this website is probably doing multiple six figures per month alone in display ad revenue.
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I thought I would just bring something else to your attention; I did take a second to look at your site; you know why I left within just one second? EXACTLY! You have less then 3 seconds to make your first impression on visitors; if your visitors are bouncing off your site at the speed of light, they either found your site by mistake, or they were not impressed with your site, and left, which means? right, they did not trust your site!!! What happens if you have a high bounce rate? right, you can certainly lose rankings! Is google going to keep sending you traffic if you have nothing to offer? nope! I can not say this is your problem, or you could have multiple problems going on at the same time to cause you to lose rankings. I can tell you one thing for sure by just taking a 1 minute look at your link profile; You have quite a few links, and you have almost no authority, what does this mean? This most likely means you are spamming your link to poor quality sites. You also have a massive amount of do-follow links which does not look natural vs your no follow links, and with your site having low trust flow, do you think your site deserves that many do-follow links? I wonder what google thinks? at first glance, your anchor/link diversity does not look to bad, so your anchor/text does not look over-optimized, but whoever is building links for you, consider firing them immediately, as you are getting all the wrong links. I am going to assume at this point google has certainly given you a penalty; Your next move to to hire someone to audit your site, and start disavowing/removing bad links from your portfolio, over time, your rankings may come back, and that may depend on other factors also, but at this point, it certainly looks like you have link issues. Just a little bitty research goes a long way. good luck.
- What do you mean, or what do you take into account when you say "local traffic" for a specific keyword. Is it a country, a state, or maybe the language speaking in that area. I mean, If I choose Luxembourg, for example, with a population of 540,000, then the traffic of minimum 1,000 to a keyword would be OK. But what about if we choose to take into account as a local traffic Australia, for example, with a population of 24,000,000+. Would it be the local volume of minimum 1,000 o.k. as well?
Affiliate marketing allows its marketers, or “affiliates,” to take their income into their own hands. This strategy is, in some instances, referred to as a form of “passive income” for those who endorse products. By this, we mean affiliates aren’t always actively selling to make money. They put their strategies in motion and any sales that come through their site drive income.

So this is a niche I guess. This is an interesting example of a site built around a high price item that I could see people willing to buy online rather than a store. This doesn’t leave a lot of room to expand into other hot tub areas, but if your focus is “inflatable hot tubs” then go for it. I can’t imagine they update it too often, the last time seems to be August 2015, but what’s new in the world of inflatable hot tubs?
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While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.
So, you want to start an Affiliate Marketing Business. One of the first and most challenging decisions you have to make is what market niche you are going to choose. And, quite honestly, this could be very tricky. You could sit down and list all of your interests and passions and still come away feeling like you didn’t discover the singular thing you were meant to do.
If your domain is your address, hosting is like the actual house within which your site will live. It's your own little slice of the internet — the place where all your website files live. Hosting is very affordable these days, so don't unnecessarily scrimp on costs. Go with a reputable, reliable provider because your affiliate marketing business depends on it. 

Another consideration for choosing an affiliate marketing niche is whether to go for something ‘hot’ now or a so called ‘evergreen’ market. Examples of hot niches would include those related to new technologies or current trends, such as green living and solar energy. Hot niches can be great for making fast profits, but interest and sales eventually tail off. If you choose an evergreen affiliate marketing niche, such as Chinese cookery, you should be able to build an online business over a period of years.
Best Reviews is a website that does exactly what the domain name claims.  They offer extremely detailed and in-depth reviews of certain products, and make sure to showcase that their reviewers have their brand showcased to ensure the reader builds an established trust factor with the website.  This is a very smart move for any type of reviews based website.  If you can take your own pictures, and show your readers you have actual experience with the products, there's a good chance your reader will identify with your content and be more likely to convert to a buyer once they've gone to Amazon or another online resource to purchase their product.

This is one the cleanest designs I’ve seen of an Amazon Affiliate Website. It has a very professional look for a review website, but they don’t overcrowd you with product reviews right off. This site really sets itself apart with their actual videos and reviews inside of their test center. You know these testers are actually testing the product rather than copying a review from another site or making things up. It’s so legit that I will likely be back to this site for future reviews for my purchases. It really gains your trust with the photos and videos even though you know they are making money through the affiliate commissions. Plus they buy all the products themselves and never accept any products from the manufacturer to maintain objectivity, but when you bring in 3.1 million visitors per month, you can buy a few items to review.
I’ve actually never even considered affiliate marketing for my blog… You’ve definitely given me some things to think about. I definitely think My blog should be more established (more traffic, followers, etc) before I would want to make that kind of charge… I’m still learning so much, I don’t want to overdo it by taking my blog to another level. Plus since my traffic isn’t super high, it wouldn’t be beneficial to me just yet. Great info Margot! 

Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.[citation needed]

It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales. 


This is a great example of a top notch review site. They start at the homepage notifying that they make affiliate commissions, but provide top end reviews from independent reviewers. This is great to be honest up front. In addition to being transparent, they also take the content is king strategy. I randomly clicked on their “Top Home Projector” post where they reviewed (and linked) to several high end home theater projectors. Keep in mind that these high priced items produce high commissions. That may explain why they spent the time to write a 5,000 word post on it. This site seems to do everything right in being a prime example of an Amazon Affiliate Website. This site now has over 60 staff members working for it.
However, unlike Google AdSense or WordAds, you get to choose which brands you partner with and what specific products you link to. For example, many book bloggers (myself included) incorporate affiliate links for a title when they review a book. If someone chooses to purchase that title after reading the review, the blogger gets a small percentage of that sale. It also means bloggers have complete control over the products they endorse, which takes some of the smarminess out of advertising. For example, here on Lectito, I only include affiliate links for products I use and love.

Just like I've been able to create several profitable websites, this site is a really good example of what's working right now in SEO.  The site is full of useful content, and most of the newer content is pretty long-form (meaning over 2,000 words per article).  They publish quite a bit, and this team is known to have their processes down really well between their writers, editors, VAs, and other parts of their team.  This is a tough niche to crack, but these guys have done a great job showcasing how to build a profitable authority site from A-Z.


The premise of the site is basically that it’s a tool for people who want to build their own computers ( usually gaming computers). If you’ve never done it, the difficult part about building a computer is almost always the research. New computer parts are coming out constantly, so you have to find the latest parts that also fit your budget and that are also compatible with each other.

As you can see the two types of programs are different. Even so, there are some similarities. The biggest one, as you can guess, is that incentives drive people to promote. Whether it be promoting a link in a piece of content, like in affiliate marketing. Or sharing a referral link with a friend, as with referral marketing. The incentive isn’t the only thing on the line, however…


If you get THAT clear and believe in some product, go ahead. Your audience trusts your word. But most folks need to use or experience before they can get clear, because they have a fear: the fear of using trust. I am slowly losing that fear but still use what I promote, before I promote it. I also just sell my stuff mainly. Since I have quite a few products and eBooks and services to sell.


The easiest and most common way to start building an audience for a website is via social media. Depending on your niche and industry, you can choose from Facebook, Twitter, Instagram, Pinterest and several other niche and location-specific networks. Building up an engaged and interested following on social media is a great opportunity to build relationships and once you have their trust, promote your products and services to them. 
Focus on reviewing products that fall within your niche. Then, leveraging the rapport you have created with your audience and your stance as an expert, tell your readers why they would benefit from purchasing the product you are promoting. It is especially effective to compare this product to others in the same category. Most importantly, make sure you are generating detailed, articulate content to improve conversions.
Thanks Nathalie! And glad to see you came over from AONC 🙂 When done the right way I think affiliate links in context are much less intrusive and offensive than having ads on your sidebar. The average non-tech reader probably wont even know its an affiliate link anyway. So just by doing everything you’ve already been doing, you can switch out links, and probably make a nice side income!
Oh! I’ll add this – if your individual site or blog is applicable, All Posters has an outstanding affiliate program. I get healthy payments from them each month. They have more than just posters – they have art prints, wall murals, t-shirts, wall decals, etc. A lot more people order these online than you’d imagine. I wouldn’t give them up for anything.
Do you know who those guys are that own those hosting review sites that ranking for “best host” etc? I think Pat Flynn is one of them. I am very curious as to how guys who are on the first page for those keywords got to that level. I looked at all the sites on the first page and these guys are so elite they aren’t even using Thrive or normal themes but it’s pretty much all custom. I am guessing these guys mastered “Amazon authority sites” or niche first before moving into the hosting niche? It seems to me to be one of the most competitive niches online with super high KD (some keywords have KD 70 etc in ahrefs) plus these hosting programs payout like crazy.
Market research/networking — When you become an affiliate marketer, you are hoping to establish yourself as a voice of authority in that specific industry or niche. In order to do so, you need to have a good grasp on who you’re talking to. Who are you trying to sell these products to? What kinds of copy or advertisements do they respond to? Do they prefer email marketing over social media marketing, or vice versa? Market research is a part of any advertising strategy.  
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