Affiliate marketing is actually really simple; you promote, or even just mention someone else’s product. Then someone comes along, clicks the link you provide, buys the product, and you get a commission on the sale, which is sometimes as high as 75% of the price of the product! Affiliate marketing can be a powerful tool to make large amounts of money, without doing a lot of work. However, while affiliate marketing is an easy concept, you need to know what you are doing. There are specific, proven strategies and steps that you must follow in order to build a successful affiliate marketing business online. Lots of people try affiliate marketing for the first time and fail, because they don’t have the roadmap to follow.
I earn money by explaining about different kind of language learning courses and resources. I explain, for example, that I learned French by listening to a free podcast called Francais Authentique. I mention that I only used their resources and they were extremely helpful. Most resources are free but they also have paid courses for those who really want to take French skills to the next level.
This site is ranking very well for a very competitive keyword.  They are primarily monetized by adsense as outlined here; however, in the navigation bar, I also boxed a link that takes the visitor to another website owned by the same person/company.  Its obvious as there is quite a bit of interlinking between these 2 sites and actually several other websites as well. The Adsense placement is good on this site.  Its above the fold and within the content.  This probably gets a pretty good click through rate.
The best way to think about affiliate marketing is quality over quantity. There are a lot of small websites that will promote your product, but the key is finding a small number of partners that will deliver conversions. For example, an equity management services firm has over 20,000 affiliates in its system, but only about 25 affiliates generate 85 percent of revenue. 

JVZoo was founded in 2011 and has since rocketed to near the top as one of the most popular affiliate programs out there. JVZoo is unusual in that there are no upfront costs for either publishers or merchants (advertisers). JVZoo’s income is exclusively from charging fees (to both the merchant and the affiliate) after a sale has been made. It is also unusual in that it pays commissions “instantly” via PayPal rather than once a week/fortnight/month like other affiliate programs.
Affiliate marketing has grown quickly since its inception. The e-commerce website, viewed as a marketing toy in the early days of the Internet, became an integrated part of the overall business plan and in some cases grew to a bigger business than the existing offline business. According to one report, the total sales amount generated through affiliate networks in 2006 was £2.16 billion in the United Kingdom alone. The estimates were £1.35 billion in sales in 2005.[15] MarketingSherpa's research team estimated that, in 2006, affiliates worldwide earned US$6.5 billion in bounty and commissions from a variety of sources in retail, personal finance, gaming and gambling, travel, telecom, education, publishing, and forms of lead generation other than contextual advertising programs.[16]
LearnHowToBecome.org is an education website that provides information to prospective students.  They have a lot of great content and cover just about every type of education field you can think of when it comes to finding out the best college path in a given profession.  A quick look at backlinks shows that they have tons of major educational institutions that they work with, which is a significant portion of their backlinking strategy.  The content is top notch, and the website is specifically designed to keep the users interacting with the comparison grids and searching through the best possible schools for their given topic.
Lastly, please check out my review on Wealthy Affiliate, the number one Affiliate Marketing Training Program in the world. You have the opportunity to build a lucrative online business from scratch. No experience or technical knowledge is necessary. The approach that is taken at Wealthy Affiliate is that they assume that anyone can create a phenomenally successful and long term online business from scratch. All you provide is hard work and the determination to learn, the tools will be provided.
Because 2Checkout exclusively sells software and digital products, it is best suited for established influencers whose target audience is interested in buying products in this niche. But while you won’t find any physical products for sale, 2Checkout is probably the market leader in selling software of every type, including very specific use case items (like software that can convert Microsoft Word documents to PDF, for instance).
As a result of their rapid growth, they've also got a stellar link profile.  It's a situation where because they rank well, they get more links, and the more links they get, the better all of their articles rank.  There are a number of reasons why this site has taken off, but overall it's an excellent site that has built a strong foundation on nothing but organic traffic.  I have no idea what strategy they used initially to get links and start getting the exposure that they did, but the growth that this site has experienced is extremely impressive to say the least.  I'd estimate their traffic figures to be between six and seven figures on a monthly basis.
You will notice that this site does try to make some money with Adsense, but the banner ad at the top is an affiliate ad (through Commission Junction) for Fastweb.  I just logged into CJ.com to see how much FastWeb pays – its looks like only $0.80 per lead – OUCH!  This is really low.  This website owner also trys to promote fastweb in the articles – but no Adsense.  I think they should be focusing more heavily on Adsense within the content of their articles to increase their income.  My guess is that this site earns almost $.80 on average per Adsense click (which is MUCH easier to get than a lead).
Because of the budget they have, this site has the capacity to purchase products and pay independent reviewers to review each product and take pictures for their article.  Many of their articles are extensively researched, and it's not uncommon to see some of their articles with more than 7,000 words on a topic.  This is one of the biggest examples of a successful Amazon niche website, and based on the estimated traffic, they are more than likely earning hundreds of thousands of dollars per month, if not millions – a far cry from my recent FBA venture and business sale.

A browser extension is a plug-in that extends the functionality of a web browser. Some extensions are authored using web technologies such as HTML, JavaScript, and CSS. Most modern web browsers have a whole slew of third-party extensions available for download. In recent years, there has been a constant rise in the number of malicious browser extensions flooding the web. Malicious browser extensions will often appear to be legitimate as they seem to originate from vendor websites and come with glowing customer reviews.[28] In the case of affiliate marketing, these malicious extensions are often used to redirect a user’s browser to send fake clicks to websites that are supposedly part of legitimate affiliate marketing programs. Typically, users are completely unaware this is happening other than their browser performance slowing down. Websites end up paying for fake traffic number, and users are unwitting participants in these ad schemes.
Thanks for a nice job. I am currently promoting some of the affiliate programs listed here and making a few dollars from them. But I must say that making money from affiliate programs is not rocket science; it requires hard work and perseverance. Affiliate marketing keeps evolving daily and any serious affiliate should be ready to change tactics and invest time and money in order to beat the competition.
A niche is a segment of a market you can identify and target. As a rule of thumb, there will be less competition if you choose a narrow niche. Chances are the best domain names are already taken for the most popular niches, and generating traffic will be harder. For example, competition is intense in the diet and fitness niche, and you’ll have to work really hard to rank well in search engines and attract volumes of traffic. However, there are thousands of narrower niches in these fields where you’ll be able to make good money as an affiliate marketer. Examples would include paleo diets, fitness for the over 60s and losing weight after pregnancy.
Another thing to consider when selecting your affiliate marketing niche is the types of products you want to sell. Digital downloads, such as ebooks, are perfect for selling online. Customers can access them immediately, and this can increase your sales conversion rates. The bigger profits usually come from up-sales and cross-sales, so give some thought to additional products you might offer to customers after their initial purchase. For example you might sell an ebook about how to play online poker to build your customer base. You could then target buyers with a more expensive course on how to win poker tournaments.
Creating a unique tracking ID for an Amazon link is easy. Simply log in to your Amazon affiliate dashboard, click “Account Settings” at the very top on the right, then click “Manage Tracking IDs”. From there you can make a new tracking ID so you can track which web page/campaign sold what.  You can learn more about using Amazon’s Tracking IDs here.

This is a great example of a top notch review site. They start at the homepage notifying that they make affiliate commissions, but provide top end reviews from independent reviewers. This is great to be honest up front. In addition to being transparent, they also take the content is king strategy. I randomly clicked on their “Top Home Projector” post where they reviewed (and linked) to several high end home theater projectors. Keep in mind that these high priced items produce high commissions. That may explain why they spent the time to write a 5,000 word post on it. This site seems to do everything right in being a prime example of an Amazon Affiliate Website. This site now has over 60 staff members working for it.
Established in 1997, FOREX CLUB (the company) is the brand name for a group of companies that provides clients from over 120 countries with platforms and services for trading forex, CFDs and other online trading and educational products. We offer every client effective tools in training, analytics and education, as well as personal support where they want it. FOREX CLUB has over 650 employees worldwide.  In 2011 alone, over 45,000 traders chose to learn forex trading with us.  FOREX CLUB was one of the industry’s first to offer zero spread trading and commission refunds on all unprofitable trades.
A browser extension is a plug-in that extends the functionality of a web browser. Some extensions are authored using web technologies such as HTML, JavaScript, and CSS. Most modern web browsers have a whole slew of third-party extensions available for download. In recent years, there has been a constant rise in the number of malicious browser extensions flooding the web. Malicious browser extensions will often appear to be legitimate as they seem to originate from vendor websites and come with glowing customer reviews.[28] In the case of affiliate marketing, these malicious extensions are often used to redirect a user’s browser to send fake clicks to websites that are supposedly part of legitimate affiliate marketing programs. Typically, users are completely unaware this is happening other than their browser performance slowing down. Websites end up paying for fake traffic number, and users are unwitting participants in these ad schemes.

One of the biggest challenges that new affiliate marketers face is coming up with a solid business idea. In The $100 Startup, Chris Guillebeau gives you plenty of ideas that should give you inspiration. He's interviewed over 1500 entrepreneurs that have built successful businesses starting with a $100 or less. From this group, he's focused in on 50 of the most interesting examples you can learn from. He shares their most valuable lessons and goes into the specifics so that you can apply them to your business.
I love this piece of content because it’s not content as we think of it in any traditional sense, although seasoned link builders will probably recognize the angle here: creating a hyper useful tool that’s going to do very well in the context of a content marketing campaign. What makes this one of their top pieces of content, however, is that it also targets a very good keyword.
I found a good potential niche relating to a game that I've been playing for several years. It has several products in clickbank so far with good gravity and I also have tons of experience in this particular game, as I used to have one of the top characters in both PVP and gold (until my character was hacked) I recently started over with a new account and new character, but since I've recently changed my school schedule to part time, I'll have the time to rebuild to where I was before (and beyond) and am able to create a site dedicated to teaching new players the basics and could potentially integrate some paid game guides and membership sites into my site. Is this a good plan, since it's highly searched for (hundreds of thousands of monthly searches for terms I would be using), slightly high competition, but I have some SEO experience being a marketing student and network marketer already, and something that I'm highly interested in and active on almost daily ( the only time I don't play daily is if I'm sick or have a heavy homework load)? I would also be linking to my character to allow fellow players to friend me and be willing to team with new players on occasion to help them out one on one with more difficult in-game tasks such as group quests, once my character reaches max level again.

The following affiliate marketing examples come from five different bloggers who are in different stages of their blogging experiences. The dollar amounts shared do not represent their total incomes, but rather a portion of their affiliate marketing income only. All of these bloggers make significantly more than the amounts shown. Yes, it’s possible to make money blogging!


A sound product strategy is a must for new affiliate marketers. Ideally, you should choose a niche that you can make money online with and has a lot of product vendors. This will give you a wide selection of products to offer your online community. However, limit yourself to two or three products at a time, so that you become the expert others turn to and trust when reaching for their wallet.
This is a great example of a top notch review site. They start at the homepage notifying that they make affiliate commissions, but provide top end reviews from independent reviewers. This is great to be honest up front. In addition to being transparent, they also take the content is king strategy. I randomly clicked on their “Top Home Projector” post where they reviewed (and linked) to several high end home theater projectors. Keep in mind that these high priced items produce high commissions. That may explain why they spent the time to write a 5,000 word post on it. This site seems to do everything right in being a prime example of an Amazon Affiliate Website. This site now has over 60 staff members working for it.
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Affiliate marketing is the internet version of getting paid on commission. You sign up with Amazon, Barnes & Noble, Borders, or other online sellers, then promote books on your blog by including special affiliate links (on the surface, these links don’t appear any different from regular links, and they can go to specific book pages, to searches, or to category pages in the bookstore).
On your path to become an affiliate marketer, it isn’t always going to be an easy job. A lot of time and hard work must be dedicated to promoting relevant offers and helping the targeted audience. Some of the pros, however, are never having to create products, just drive the traffic to someone else’s products and earn money while not worrying about any customer support.
A browser extension is a plug-in that extends the functionality of a web browser. Some extensions are authored using web technologies such as HTML, JavaScript, and CSS. Most modern web browsers have a whole slew of third-party extensions available for download. In recent years, there has been a constant rise in the number of malicious browser extensions flooding the web. Malicious browser extensions will often appear to be legitimate as they seem to originate from vendor websites and come with glowing customer reviews.[28] In the case of affiliate marketing, these malicious extensions are often used to redirect a user’s browser to send fake clicks to websites that are supposedly part of legitimate affiliate marketing programs. Typically, users are completely unaware this is happening other than their browser performance slowing down. Websites end up paying for fake traffic number, and users are unwitting participants in these ad schemes.
“Think of this as the way you promote advertisers on your site, or your general business model. Advertisers may view, sort, and download publishers by their classification,” reads its website. “In the world of affiliate marketing, an advertiser can be a company selling a product like electronics, airline tickets, clothing or car parts, or an advertiser could also be an insurance company selling policies. The most important thing to remember is that you are an advertiser if you are ready to pay other people to help you sell and promote your business.”
Deby Coles writes passionately in her sewing niche at So Sew Easy and also offers advice to small and new bloggers on how to earn money from blogging at Moms Make Money. She created two top 100 sites in her first year. Her monthly income reports make interesting reading and motivate those starting out to follow her suggestions for their own affiliate marketing success. Follow Deby on Twitter at @DebyAtSoSewEasy and  Google+.
You might choose a very competitive niche where all the big players are. You won’t have enough experience and resources to contend with them. To check a niche’s competitiveness, go to Google and type “ allinurl: name of your niche” (don’t type ‘name of your niche’, type the real name of your niche!) . The fewer the results, the better. Just don’t go extreme and find a niche where competition is virtually non-existent but no one needs or wants. Make sure that it is a looked-for niche.
It offers a modern, real-world, step-by-step guide to researching, launching, managing, and optimizing a successful affiliate marketing program. It covers social media, creating policies, working with feeds, coupons, widgets, and video, creating compelling content, handling partners who are not meeting goals, and much more. ‘Affiliate Program Management: An Hour a Day’ is the do-it-yourself guide to planning and maintaining a successful affiliate program.
.I’m a pregnant stay home mum looking for how to earn extra money.I have tried to start a blog but it seems not to pay as I expected. So I met this guy that wants me to market his packaging,archive box and printing company and to pay me per comission.So needed to educate myself and find this post.its amazing how you are able to put all this I one post.very educative.
I know this from experience. Three years ago I was a struggling affiliate marketer, bouncing from offer to offer (playing a game of what I call “affiliate pinball”). Today I make a full-time income from diverse passive income streams: sales of affiliate products, sales of my own products, and Adsense revenue (my Adsense revenue alone topped $2,000 last month). And it’s all because I focus on serving the needs of a niche audience.
Google Adwords can be used to drive targeted traffic to a sales page. You simply make an ad in your adwords account then use your affiliate link in the target page URL of the ad. Obviously, you will have to continuously measure the conversions and see if the campaign cost is less than the campaign profit in order to keep the campaign running but I am sure you get the idea.
Baby Gear really go that extra mile by actually buying every product that they review. Now, obviously this is a lot of work and cost but the payoff is extreme credibility and great content. This just isn’t possible for a lot of blogs, either because of the cost, or the time involved or simply the niche they are in. However, the thing to take away from this is that customers value credibility.

I believe you need a disclaimer if you include Amazon affiliate links on your site, but you only require a privacy policy if you also collect data (name, email address, etc.) from your readers. Here’s a link that may help: https://termsfeed.com/blog/disclaimer-amazon-associates/ Partnering with Book Depository has been a good experience for me. It’s really easy to create links and their affiliate portal is very user friendly.


An affiliate agreement is when a company or an individual agrees to pay you for successful referrals. For example, Amazon has a massive affiliates program where they pay you a percentage of the sales you generate using their affiliate links. Affiliate marketing is everywhere these days. In fact, we’re able to offer our own Blogging Mentorship Program for free because Bluehost sends us money for every customer we refer.


Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.[citation needed]
I started my mommy lifestyle blog a little over a year ago. About 7 months ago I started focusing heavily on affiliate marketing with Amazon. I created new posts geared toward recommending products that are available on Amazon. The majority of the products that I sell are low price range products like office supplies. The game changer for me was putting up recommended products lists on some of my older posts.

While there are plenty of websites out there that are doing extremely well, here is a list of 22 websites that I've pulled together for you that I either know are doing very well, or I suspect they are doing very well based on traffic.  I am not sure what tactics they are utilizing to achieve the heavy amounts of traffic they receive, but I can tell that they get lots of traffic and with that traffic, a good amount of monthly recurring income.  Let's dive in with 22 examples in no particular order.


The Wirecutter is the best example of an affiliate site that I’ve ever seen. I wouldn’t even put it in the same category as what you’d think of as an affiliate site, aside from how they make their money. Brian Lam’s a great example of someone who sticks to a principle and then grinds it out to the nth degree. Can’t say how many times I’ve used that site (and TheSweethome) for product reviews.
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.
Thanks a lot gravity for sharing such useful tips. I am ready, listening your post straight 7 hours now. Finished two ebooks. My question is I have a domain named all in here. I bought this keeping in mind for everything (all niche). Can you suggest me which niche should I choose initially? I loved your video and tips. I'm sure I'm going to do it. Waiting for your reply. 

I would like to add that for information products, a lot of the time it’s pretty easy to rank for “information product review”. I recently did a review of a popular ebook that is a month long discipline program. I went about it by doing the actual program and documenting everything. At the end of the month I wrote up a 2700 word article summing up the whole experience.
Designing and developing your blog / niche site – When it comes to themes and designing your blog/website, if you want to go big, and get real pro right out of the gate, I suggest you look into the Rainmaker Platform, which is what THIS website is built with. To keep things a little more simple, once you’ve got started with Bluehost, you can visit StudioPress to get your site looking pretty.
Unfortunately, the 2Checkout dashboard is a bit limited in scope, making it difficult to get any metrics on conversion rates or even sorting by commission payouts. The workaround is to go to the Avangate store, which does list their best-selling products, and then search for these on the affiliate dashboard. That being said, 2Checkout does offer products from more than 4,000 different vendors, making it the leading affiliate network for software and digital products.
The best way to think about affiliate marketing is quality over quantity. There are a lot of small websites that will promote your product, but the key is finding a small number of partners that will deliver conversions. For example, an equity management services firm has over 20,000 affiliates in its system, but only about 25 affiliates generate 85 percent of revenue.
JVZoo lets you both host and create landing pages on their own website, so it’s far better suited for professional marketers who want to flood the internet with offers, many of them for courses to make money. You don’t need your own website to participate in JVZoo, but you will need to know how to drive traffic to a landing or squeeze page in order to profit from being a JVZoo affiliate.

Taking the financial analysis a stage further, think about the potential profits you can make from each affiliate sale. You’ll have to sell hundreds of low priced items to make a reasonable return, and it may be better to promote premium products where one sale could generate hundreds of dollars. For example, an ebook on cat breeding tips might generate five dollars in commission for each sale. An ebook detailing a profitable gambling system might sell for ten times more and net you much higher commissions.


In February 2000, Amazon announced that it had been granted a patent[14] on components of an affiliate program. The patent application was submitted in June 1997, which predates most affiliate programs, but not PC Flowers & Gifts.com (October 1994), AutoWeb.com (October 1995), Kbkids.com/BrainPlay.com (January 1996), EPage (April 1996), and several others.[9]
Content is King – The more successful websites had content that was around 1,000 words per post. Google identifies this as better content and it’ll help your search rankings. It can’t just be gibberish though, it helps if you break up the content into 6-8 different sections so it’s easy for the user to navigate while still being lengthy. I used to think 300 words was good and 500 was above and beyond. I’ll likely spend even more time on articles and aim for around 1,000 words per article like my most popular article “Robinhood App Review” at 1,500 words.
There’s a good reason why ClickBank is still a strong contender, however it does tend to focus more on digital products which may be of questionable quality. Yes, the review process is more professional these days, but it’s still primarily focused on selling digital products, especially “how to make money” courses and the like. That being said, there are some genuinely high-quality products on offer, and few affiliate programs are bigger than ClickBank, especially in selling (primarily digital) books.
If you don’t mind me asking you some relevant things that would be great. I am a new blogger, I have been blogging for some months with full engagement. Now I can say that I have built a good amount of traffic and following after such hard work that I need to get into affiliate marketing now (which was the goal of creating good content). Can I get some guidance on which program I should go for that won’t make things complex for me in the beginning?
I have highlighted with red boxes how they are monetizing the site.  First I will point out how professional the site looks – it has a custom logo and a very clean look and feel to the site.  This helps build trust right away.  Secondly, I like how they have the salary data that searchers are looking for right away on top.  Then they have the adsense ads immediately following (still above the fold).
This is Simon, thank you for your post, it is very helpful for me. However, we are a lighting company, and we are plan to try the Affiliate Website to increase our sale. But it seem that there are many different Affiliate website to be chose and some of them also need pay some fee to begin, so as we just begin to do this, which website is your recommend ?
Education occurs most often in "real life" by becoming involved and learning the details as time progresses. Although there are several books on the topic, some so-called "how-to" or "silver bullet" books instruct readers to manipulate holes in the Google algorithm, which can quickly become out of date,[37] or suggest strategies no longer endorsed or permitted by advertisers.[38] 

I thought I would just bring something else to your attention; I did take a second to look at your site; you know why I left within just one second? EXACTLY! You have less then 3 seconds to make your first impression on visitors; if your visitors are bouncing off your site at the speed of light, they either found your site by mistake, or they were not impressed with your site, and left, which means? right, they did not trust your site!!! What happens if you have a high bounce rate? right, you can certainly lose rankings! Is google going to keep sending you traffic if you have nothing to offer? nope! I can not say this is your problem, or you could have multiple problems going on at the same time to cause you to lose rankings. I can tell you one thing for sure by just taking a 1 minute look at your link profile; You have quite a few links, and you have almost no authority, what does this mean? This most likely means you are spamming your link to poor quality sites. You also have a massive amount of do-follow links which does not look natural vs your no follow links, and with your site having low trust flow, do you think your site deserves that many do-follow links? I wonder what google thinks? at first glance, your anchor/link diversity does not look to bad, so your anchor/text does not look over-optimized, but whoever is building links for you, consider firing them immediately, as you are getting all the wrong links. I am going to assume at this point google has certainly given you a penalty; Your next move to to hire someone to audit your site, and start disavowing/removing bad links from your portfolio, over time, your rankings may come back, and that may depend on other factors also, but at this point, it certainly looks like you have link issues. Just a little bitty research goes a long way. good luck.
1. I recommend avoiding affiliate networks at first. Warrior Forum is a good place to start. Look for people running offers in your niche. Often, word of mouth from your top performers will be huge. You can also set up an Affiliate page, especially if you know you’re in a popular affiliate niche, because most affiliates will be actively looking for new offers.
And if you don't have time that's up to you. Building a business and making money takes time and effort and knowledge and skill. Some of that you might have right now some of it you might have to learn. But if you won't commit the time then you can't have all or any of it and that means you can't expect hard working people to hand over their hard eanred cash to you.

What do you think you could honestly sell customers in the hopes that it would improve their day-to-day? For example, maybe you renovate homes and are always looking for the highest-quality paints or most eco-friendly cleaning solutions for bathrooms and kitchens. If you’re already knowledgeable about a market and have interest in it, that’s a great place to start.

Do remember that we are talking about an "affiliate niche" (a smaller part of a larger mainstream market). When finding your niche, go with what you are passionate about. There are most likely several affiliate products that you will be able to promote to support your passion. Choosing the right one can be overwhelming but if you are passionate about something and have the knowledge (some experience would be great), then it is easier to work on with the products surrounding your niche.


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Affiliates work to introduce their visitors to the merchant’s brand. They might write a post about a new product or promotion on the merchant’s site, feature banner ads on their site that drive people to the merchant’s site, or offer visitors a special coupon code. If people come from that affiliate’s site and make a purchase, that affiliate gets paid.

Affiliates work to introduce their visitors to the merchant’s brand. They might write a post about a new product or promotion on the merchant’s site, feature banner ads on their site that drive people to the merchant’s site, or offer visitors a special coupon code. If people come from that affiliate’s site and make a purchase, that affiliate gets paid.
Affiliate marketing is the internet version of getting paid on commission. You sign up with Amazon, Barnes & Noble, Borders, or other online sellers, then promote books on your blog by including special affiliate links (on the surface, these links don’t appear any different from regular links, and they can go to specific book pages, to searches, or to category pages in the bookstore).
In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
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